People like to use their Smart Phones - they will like your 'Event Information' service |
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More Powerful Content Event Exhibitors can now deliver content that has more value, more power and a longer shelf life - and because it is delivered using a very shareable medium, then it becomes possible to encourage visitors to forward on advertising or informational messages to the next person who might be interested. Exhibitors now have the potential to exploit viral marketing methods, so now multi-media content becomes that much more important. Your existing content can be enhanced by us for optimal delivery over mobile networks, or we can create new content to exploit this new marketing capability. Previously it was not possible for local exhibition staff to engage with every stand visitor who might be interested in their products or require more details, now visitors can be encouraged to request information for themselves. Simply entering the Audio or Stand number into their phone requests content to be instantly sent to their own phone, without waiting to ask staff who maybe too busy to help. So now information or adverts can be delivered as a 'self service' promotion for people attending exhibitions or events, saving time and making the experience more fun for the visitors. Because the Click'n'Go service is advertised around the whole event then you only need to display the Audio Badge for people to use the service. You can try a sample audio Menu here, just enter your mobile number, this is FREE. |
 A day on the Stand Just imagine, exhibitor staff on their stand can still hand out those existing glossy brochures, but they can also ask the interested visitor "... what is your mobile number?" "... it will only take me a couple of seconds to send you a simple text link to receive more information" "... when you see a text from us with the Event name - just open it and click on the link" ".... it has our unique number built in, and that sends you all the information you need" ".... keep the text in your phone and you can see and hear about our new products any time you like." Using this approach is simple and adds value to the visitor experience and enables many more visitors to be engaged than previously when using traditional brochures alone. It is also possible to use the mobile numbers captured for future marketing opportunities. |
Paper goes in the Bin We all know the problem, we have been there ourselves, we walk around an event or an exhibition and are presented with the inevitable carrier bag which gets stuffed full of glossy flyers and corporate brochures which never again see the light of day. Paper that next day just goes in the bin, wasted paper, wasted money, wasted time, wasted opportunity. Now imagine a service where people can use their Smart Phones to collect those very same messages, but in an interactive way, and not just with brochures, but with sound and vision, now collecting event information becomes a fun activity, maybe even some thing to share with colleagues. Better still - those messages can live a lot longer, visitors can look at the event or exhibition content days or weeks afterwards, for example even on the train home - perhaps with a spare hour to fill. Now expensive content is not thrown away, but kept to deliver value time and again. Save on paper - save on costs, increase your opportunities, try the Click'n'Go service. We can set you up a pilot implementation in a matter of weeks for a very low cost - see our starter pack option. For more info Email : |
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